Flash  or  Adobe Flash refers to a program which creates multimedia content such as games and movies and enables web pages to come to life with a lot of colour and creativity. Web pages created using Flash technology are often far more interactive and colourful than simple html web page designs.

It is not uncommon for some web designers to get carried away with Flash designs. Remember a web design that is too busy with web pages full of graphics, animated banners and other Flash elements can be off putting to some clients, especially if your web page takes forever to download all of these unnecessary elements. The key is to understand your key demographic and cater to what would best attract and maintain their attention. Strike an appropriate balance between Flash animation and informative web content.

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